As a Realtor you are competing with other agents in your market…
How do you stand out above the competition?
You need a custom Realtor IDX website with listings from your local MLS!
IDX stands for Internet Data Exchange and RETS stands for Real Estate Transaction Services. Basically these are “standards” to be adopted my multiple listing services around the country. Every MLS had their database setup in a different way. Fields weren't named the same, some had more fields than others. Homes say in the south didn't have a furnace while homes far north may not have air conditioning or a pool!
In it's simplest form your local MLS “maps” their data fields to the “master” data fields used nation wide. Next there are IDX providers who import the listing information every few hours and make it available to agents, teams and brokers. Most of these providers offer an IDX WordPress plugin to build Realtor websites.
First we find a theme and design a site to fit your brand and personality. Next we find a suitable IDX provider and add their plugin so your local listings appear in YOUR website. Visitors can sign up for listing notifications and contact YOU rather than your company site or local MLS.
I've been a licensed Realtor in Iowa since 2006 and CCIM certified commercial Realtor since 2010. Yes I run two businesses but I understand the importance of Internet marketing for Realtors and why you need MLX listings in your website! Call or contact me and for a free website review and consultation