Google Analytics website traffic analysis 101 - The Garage

For small business owners, Google Analytics is hands-down the best software for understanding how our businesses are performing in digital marketing. The software is robust, feature-rich, and best of all, free of financial cost.

The challenge most small business owners — and marketers in many different size businesses — face is that Google Analytics is robust and feature-rich. What should we pay attention to? What’s less important? When we first start learning the software, the answers to these questions are not apparent.

In this post, we’ll explore how to install Google Analytics, how to set up goals and goal values, and the top four website traffic metrics in Google Analytics every small business owner should pay attention to.

Choose the appropriate time zone. We also recommend leaving all the data sharing boxes set to on (checked) unless you have specific regulatory reasons for not doing so.

The next, most important step in Google Analytics, is to establish and understand your goals and goal values. These are activities that people — prospective customers — take that have value and meaning to your company.

 

Do you know who's visiting your website, from where, when and why?

Contact us to learn more about website traffic analytics with Google Analytics

Leave a Reply

Your email address will not be published. Required fields are marked *

Who is Cyber Innovation?
We are a digital marketing company with a focus on helping our customers achieve increased visitors and conversions!

Request a Quote or Audit

We offer professional web design and digital marketing services that help websites increase their visitors and conversions!
Contact us for a review or audit

Who is Cyber Innovation?

A team of creatives and engineers, focused on solutions that help our clients grow and outrank their competition! We know it takes more than just a website. You need a digital marketing system, with consistent content added over time while monitoring the results!
©  2019 Cyber Innovation Website Design & Marketing Agency.
All Rights Reserved. Powered by WordPress.
rocket
WP Feedback

Dive straight into the feedback!
Login below and you can start commenting using your own user instantly

linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram