If you're not familiar with the term "Ad Retargeting" think of a time you've been on the Internet and certain ads seem to follow you! Ad Retargeting is when and organizations collects of list of visitors to their website and then they send specific ads and ad copy to that list or “audience.”

Ad Retargeting will increase your click through and conversion rates because they already know your name/brand and you're just inviting the visitors back!

Just like marketing to certain segments or geographic areas, we simply help you create custom audiences and custom ad copy to use in Ad Retargeting.

• Website visitors
• An email list of leads or potential customers
• Website visitors who visited specific pages and you want to bring them back
• Visitors who put items in their shopping cart but didn’t check out
• A “lookalike” audience can be created from your existing customer list!

Once you’ve identified the “audience” or list, the custom advertising “follows” them as they browse the Internet, Facebook and other social media networks…

Ad Retargeting results in higher click through rates as they already recognize your brand and they are more likely to purchase!

Ad Retargeting Website Visitors

A few years ago and to this day, most website want you to email subscribe or follow their page or social network. Ad Retargeting is like a “cookie on steroids” that automatically ads your visitors to an audience list. Now you can send specific ad to that list like “Come back to our site… don’t forget to purchase… save an extra X%…”

We can create multiple ad retargeting audiences using your lead lists! If you have a “potential customer list” or leads from trade shows or other events, we can market to them directly!

An ad Retargeting Lookalike audience is created by using your existing customer list! Your existing customers are analyzed to find similar or “lookalike” audience you can market to!

We know it’s frustrating for organizations who have website visitors add items to their cart but leave without taking the final step of purchasing!

Every now and then something revolutionary comes along and that’s Ad Retargeting!

You’ve worked hard to bring visitors to your website using pay per click, social media, blogging and traditional advertising… but you know 90% of visitors leave.

Get creative but specific with ads and offers directed at visitors who already recognize your brand!

Learn more about Ad Retargeting on Wikipedia